Top 5 Beauty Retail Apps on iOS in Argentina: Q4 2022 Performance

In the fourth quarter of 2022, the top 5 beauty retail apps on the iOS platform in Argentina showcased varied performance metrics in terms of downloads, revenue, and active users. Here’s a detailed look at their performance, based on data from Sensor Tower.

Perfumerías DRUNI saw fluctuating weekly downloads, peaking at 28 downloads in the week of October 3rd and hitting a low of 1 download in the week of November 28th. The app's weekly active users ranged from 45 to 75, with a notable increase to 75 in the week of November 14th.

BEAUTY BAY had minimal activity, with its highest weekly downloads at 6 in the week of November 14th and weekly active users data being largely unavailable.

IPSY: Personalized Beauty experienced low download numbers, with a maximum of 3 downloads in the weeks of October 3rd and December 26th. The weekly active users saw a significant drop, starting at 39 in late September and falling to 10 by the end of December.

Nykaa – Makeup/Beauty Shopping had sporadic download activity, with a peak of 2 downloads in the weeks of September 26th and October 3rd. No data was available for weekly active users.

Nykaa Fashion - Shopping App recorded minimal downloads, with the highest being 1 download in the week of November 28th. Similar to its counterpart, no active user data was available.

These insights, derived from Sensor Tower, provide a snapshot of the app performance trends in Argentina's beauty retail sector. For more detailed insights, visit Sensor Tower.